Today, I received an email from Google, telling me that my AdWords account has been permanently suspended. My first thought was that it was some kind of phishing mail or spam. But when I logged into my account, I saw that it was real.
My crime? Well, probably using AdWords for a Danish site and a French site and that Google employees speak neither of those languages. I don't know. That's only a wild guess because I didn't violate any of their landing page policies nor did I receive any warnings for “repeated” violation.
Did such a thing happen to you, too?
I know it has had to several people in Internet Marketing. And here's some advice about what you can do, should it happen to you.
This Is What Andrew Hansen Did
Andrew Hansen had some of his sites hacked, and he didn't notice, until Google sent him a mail, just like the one I received. You can read about the end of his fight with Google here.
So Andrew gave up. He'd written several mails to Google, but it didn't really seem to matter. They are the kings, so you can either bow down before the king, or you can see if you can do without them.
I've never really used AdWords to get traffic to any of my sites. The reason why I used it here was that we received 100 euro free to use with them.
So I sat up two campaigns. One leading to a Danish landing page, teaching people how to make money online, using the same methods I've used myself. The other lead to a French landing page, giving people the possibility of joining a Hypnosis Club and obtain monthly hypnosis sound files.
My a… erm… behind!
I feel inspired to use the words of Rhett Butler: Frankly, my dear, I don't give a damn. Or even the words of Steve Jobs: Fuck them!
Use Article Marketing
If you use pay per click to get traffic to your site, you'll only get traffic as long as you pay. (Or as long as Google doesn't suspend your account for some imaginary reason.)
When you submit articles to article directories, your links live on forever. If in ten years, somebody stumble upon your article, they still might click on your link and visit your site and buy your old eBook. There's no way they could stumble upon your old AdWords campaigns. When they are gone, they are gone.
And you can say so much more in 400 words than you can with 20.
Don't rely solely on articles. Do some SEO on your site, too. Make sure that your keywords is found in your URL, your title, your headlines, pictures, description, etc.
There are several tools that can make SEO easier for you. But even when you do it manually, it's not that hard.
Is there a life after AdWords? There certainly is! What do you do? Are you using AdWords or alternatives? Let me know in the comments.