It must have been in 2007 or so, and I got a mail from a subscriber with a very bright idea, he thought.
"What if I create a product and ask $1 for it, and everybody in the whole world bought my product. That would make me rich!"
Yes, indeed, and I like his micro-perspective (if that’s a word).
Making somebody pay $1 for a good product shouldn’t be hard, should it?
That’s the easy part.
The hard parts are:
- Coming up with an idea for a product that everybody would want.
- Writing the sales letter to convince people this is a good product.
- Showing them that the value is much higher than $1.
- Reaching everybody on the planet.
The first and the last of the above parts are probably the hardest.
But let’s assume that this guy really managed to create a product everybody would want.
How would you reach everybody on the planet?