It is no secret that when I have some spare time in the evenings, I play World of Warcraft, and of course that implies a lot of talking, too. Once in a while I talk about my work, if you can call it that: Making money on the Internet. One of my friends in this game is very interested, but since he’s a student with a special scolarship, he might be forced to wait.
But he told somebody else, a level 80 (which is max level) DeathKnight, and this guy too, is interested.
So tonight I’m going to tell him the basis principles about making money online, and they are:
People go to the Internet to get information or entertainment. So your job is to give people what they want.
So the three ways to make money on the Internet are:
Basically you can make money writing (or making videos or audio files), you can give things away, or you can sell stuff.
When you write something like a blog or articles on a home page, you can put ads on the site and thus make money from your ads. I use AdSense myself, because Google uses hints from the text, the pictures, the headlines and the URL to choose contextual ads. The ads are targeted to your audience, which will give you more clicks on the ads and that way bring you more income.
You can give things away. This may sound easy, but it’s not any longer. People are so used to get things of lousy quality for free that you have to do a lot of convincing in order to make them receive your gift.
Whatever you give away must be of very high quality. People will like it, and when they see what you give away for free, they automatically thing that what you sell, eventually, will be of even higher quality.
How can you make money giving things away? In several ways. If you get their names and email addresses in exchange for your gift, you can always contact them again. Or you can use ads, where the advertiser pays you for sending them a potential client.
This is obvious, of course. You can sell stuff, either your own stuff, or things made by others. The products can be info products (ebooks, videos, audio books, music) or physical products.
If you want to start making money online, choose something you are passionate about and make a blog about it. You can make money from things you don’t like, of course, but it might take time before you make any income, so it’s more fun to earn nothing from something that’s at least fun to do.
You can combinate the three methods and both have ads, sell stuff and give things away from the same site.
Photo: Photo credits to my husband for letting me use his DeathKnight BlackFate as illustration for this blog post.