One of the best books, and a must-read, when it comes to learning how to write copy, is Influence by Robert B. Cialdini.

Influence: The Psychology of Persuasion (Collins Business Essentials)

You can check it out and order it from Amazon. It’s a great read, and you’ll learn so much about the psychology behind the decisions people take.

Click here to add a comment

Leave a comment:

Password Reset
Please enter your e-mail address. You will receive a new password via e-mail.