Writing a feature article – is this a challenge you want to take?
If you want to try your pen at writing a feature article either for your blog or for article marketing, you need to learn the facts about this kind of article and how its format is.
According to my dictionary, a feature article is:
A newspaper or magazine article or a broadcast program devoted to the treatment of a particular topic, typically at length.
“A particular topic”… This can mean anything, so you can choose your favourite pastime, or an idea of yours, and write a feature article about it.
Need inspiration? Watch this short introductory video. It’s easy to understand, and after you’ve seen it, you’ll probably grasp the essence of what a feature article is.
For more detailed information about writing a feature article, you can check this Squidoo Lens about writing a feature article.
The lens has the following to say about the purpose of a feature article:
Feature articles are detailed pieces of writing which explore a range of issues, opinions, experiences and ideas. The purpose of a feature article will vary depending on the media it is meant for. Feature articles should appeal to the particular audience the article is targeting. For example if a magazine was targeted at middle aged women, then the articles, advertising and pictures within that magazine would reflect their interest in lifestyle, career, money, health and relationships.
In other words: Even if you outsource your article writing and find a ghostwriter to write for you, you should always add your own slant to the article. We need to hear YOUR voice, not some sterile news reporter.
I loved this quote from the lens:
“Feature articles are not just dry facts, it provides story and information from a unique angle.”
Do some brainstorming and come up with ideas for future feature articles. You’ll probably find that writing a feature article is both fun and easy.
Other sources about writing a feature article: